Selection of franchisees is made through a transparent system and applications are asked from public through print media. e-Sahulat Phase-I was advertised in February 2008 and Phase-II in April 2009. The selection process comprises following stages:-
- Receipt of application forms
- Short listing of applications by close scrutiny
- Site survey for assessing business potential
- Interview of franchisees
- Award of license to selected franchisees
- Training
- Deployment